Category: Public Media Blog
-
Pub Media Boards Must Help With Fundraising
Successful public media stations need the help of their board members with fundraising. Yet, some board members don’t want to do it. Here is an approach that might work.
-
Artificial Intelligence in Newsrooms
Artificial intelligence (AI) integration into all aspects of our society is happening rapidly. That includes journalism and public media newsrooms. Journalists now have a new set of tools at their disposal. But it also raises important questions about ethical use, accuracy, and the potential impact on journalistic practices.
-
How to Humanely Announce Layoffs
Hardly a week passes without news of mass layoffs across the country, and the media industry is no exception. For leaders, delivering layoff announcements is one of the toughest responsibilities—but there are ways to do it with greater empathy and care.
-
Public Media Stations Need A Legislative Strategy More Than Ever
With Congress and many legislatures threatening to end government funding for public broadcasting, a legislative strategy is more important than ever.
-
PubMedia: Covering Your Next Disaster
What is your station’s broadcast plan should disaster strike your local community? Are you ready?
-
How Better Onboarding Can Reduce Turnover in Public Media
Despite recent layoffs in public media, staff turnover is a common complaint. One reason may be that we do a poor job onboarding new hires, ensuring they feel supported and prepared to thrive in their roles.
-
Ethical Challenges of Artificial Intelligence In The Newsroom
Artificial intelligence (AI) integration into all aspects of our society is happening rapidly. That includes journalism and public media newsrooms. Journalists now have a new set of tools at their disposal. But it also raises important questions about ethical use, accuracy, and the potential impact on journalistic practices.
-
Should Workers Be Forced To Return To The Office?
Before Covid, working from home was a rare benefit for employees. But now, some don’t want to return to the office despite their employers’ concerns.
-
More Work – No Extra Pay
Imagine working as a program producer and being asked to take on extra duties as an editor, but the new position comes with no extra pay. What should you do?
-
Helping A Public Radio Station
A public radio station is working towards building a successful future and I’m proud to be assisting them.
-
Are Layoffs Institutional Cruelty and Abuse?
Getting laid off is a traumatic experience that many people working in broadcasting experience at least once or twice a career. It probably happens less frequently in public media, and it’s perhaps why pubcasters are less prepared for the day it happens.
-
Even Station Managers Should Be Evaluated Regularly

It is wise for station employees to be evaluated regularly. That includes the station manager.
-
Diversity In Your News Coverage
Public media stations seek to diversify their audience base. But what is being done to appeal to different audiences?
-
PubMedia Planning For Campaign & Election Coverage
This is going to be a big year for political news. Campaigns are already underway. What will your station do to provide the kind of coverage that your audience wants?
-
Pub Media Stations Are Facing A Technical Challenge
Broadcasters have many priorities these days. Making the engineering profession attractive should be one of them. Stations need engineers.
-
Taking A Donor-Centric Approach To Fundraising
Tips for how you can be more donor-centric in your fundraising efforts.
-
Managing Creative Employees – Nurturing On-Air Personalities for Success
In the dynamic landscape of the public media, on-air personalities play a crucial role in captivating audiences and driving success for broadcasters. Managing creative employees, particularly on-air personalities, requires a unique set of skills that go beyond traditional management approaches.
-
Supporting Fund Raising Professionals
In challenging economic times, the role of managers in public media organizations becomes crucial in sustaining fundraising efforts. The individuals who dedicate their time and energy to raise money for these organizations often face increased difficulties as economic uncertainties mount. To support these fundraisers effectively, managers must employ a multifaceted approach that combines empathy, strategic…
-
Working at a Government or University Owned Public Media Station
The relationship between the director of a public media outlet that is licensed to a school, college, or government agency is very similar to working for a board of directors, only there are usually more rules and levels of complexity.
-
We Need More Public Media Managers – But How Do You Get The Chance?
It’s not unusual for new managers in public media to feel a bit overwhelmed. But as I learned in over 30 years as a public radio manager, it can be exciting and give you a feeling that you are doing something to help your community. It can also be complex and challenging.
-
The Typical Public Media Manager is a “General” Manager Out of Necessity
At most public media stations, the staff is small and the manager must be able to do almost everything. But when the staff grows in size, the manager needs to become an effective coach.
-
Fundraising Is Not Just About Raising Money
If you lead a nonprofit organization, how well do you know your top donors? While some individuals are comfortable with writing a large check to national non-profit when people contribute to local organizations, they frequently want to know more about how their donations will be used and the people who will be spending their money.…
-
An Executive Coach Can Be Your Guide to Greater Success
Good coaches provide advice and provide an objective analysis of problems managers face every day. As a result, you can move more deliberately and be more successful.
-
Aligning Fundraising Values With Your Audience
“Aligning both the organization and the audience around the idea that journalism is essential infrastructure for democracy and that it has to be supported by the small-d democratic public that it serves makes it all feel like it’s all pulling in the same direction.”
-
Should Nonprofits Have Cash Reserves?
While some struggle with the concept of cash reserves, nonprofit leadership always appreciates forward thinking during a time of crisis.
-
Successful Grant Writing With Limited Resources
Tips for nonprofits on how they can succeed with grant writing despite having a small staff.
-
I Have Enough Coffee Mugs
“What if nonprofits focused on a unique experience related to their niche?”
-
How Your Board Can Assist With Fundraising
Even board members who are not comfortable with fundraising can still do their part.
-
Fundraising Tips For Managers
“There is an old adage that people give money to people they like. Yes, they want to support the good work of an organization, but if they are not comfortable with the leaders and the vision of the group, they are less likely to make a major gift.”
-
What If There Is No One To Delegate To?
It is easy to say that managers should delegate projects to other staff members. But what if there is no one else available?
-
Why Bother With Performance Evaluations?
No organization should conduct performance reviews if they have no meaningful outcome.
